And they cannot imagine why anything they do online might be of interest to anyone. Also, they find digital technology baffling and intimidating. Surely that helpful receptionist would not knowingly offer a dangerous service. Sheep are sweet, trusting folks who like to think well of their fellow humans. At this point the human race divides into two groups. “Just type in your room number and click the box.” The receptionist is welcoming and helpful. But – hey! – you can do it online and help is at hand. And then you remember that you’ve forgotten to pay last month’s credit card bill, and there’ll be an interest charge if you wait until you’re back at base. Y ou’ve just arrived at the hotel after a delayed flight and a half-hour wrangle with the car-hire firm.